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With more and more successful examples of crowdfunding, many start-up small and medium-sized enterprises will launch crowdfunding projects on online crowdfunding platforms, hoping to obtain the first batch of entrepreneurial funds through crowdfunding. There are many crowdfunding websites. This time, the editor will mainly introduce to you ten well-known crowdfunding success examples from Kickstarter and Indiegogo!
If you are new to crowdfunding and want to know how to choose the right crowdfunding website for you, you can read our article: [Entrepreneurship Fund: 8 Crowdfunding Platforms - Which Startups to Choose? 】
Image from Kickstarter
is one of the originators of smart watches and has successfully raised funds through numerous crowdfunding campaigns. This smart watch, which can display text message content and caller ID on the screen, attracted much attention after launching crowdfunding in 2012 and attracted many supporters. The first crowdfunding project successfully raised US$10 million.
The second generation Pebble Time switched to a color ink display and was equipped with a voice input function, which once again attracted attention. The expected crowdfunding amount of this crowdfunding project was US$500,000, but Pebble Time raised US$20.3 million (approximately HK$160 million) within a month, 40 times more than the original goal! It broke Kickstarter’s record of fundraising speed and total funding for a single project at the time.
Total crowdfunding amount: US$20,338,986 (approximately HK$160 million)
Number of pledges: 78,471
Image from Kickstarter
This is a large-scale cooperative board game. The gameplay is similar to the popular game ""Monster Hunter"". It also requires players to cooperate with each other to fight against different monsters. The crowdfunding project had an expected crowdfunding goal of US$100,000, but it has already exceeded US$4 million in one day! In the end, a total of $12.39 million was raised, breaking the record for crowdfunding projects in the tabletop game category at the time.
Total crowdfunding amount: US$12,393,139 (approximately HK$97.2 million)
Number of pledges: 19,264
Image from Kickstarter</ span>
""Frosthaven"" is the sequel to the board game ""Gloomhaven"", which includes story plot and card battle elements. ""Frosthaven"" has already received a lot of support when it launched the crowdfunding project. In just six days after it was launched, it has received support from more than 40,000 people, and the crowdfunding amount reached US$6.5 million, far exceeding the original crowdfunding of US$500,000. Target!
Finally, it exceeded US$126 million on the Kickstarter crowdfunding platform, and the amount raised exceeded the ""Kingdom Death: Monster 1.5"" mentioned above, becoming the platform's current crowdfunding project. Highest funded tabletop game crowdfunding project.
Total crowdfunding: US$12,969,6089 (approximately HK$1 billion)
Number of pledgers: 83,193
Image from Indiegogo
EONIQ's mechanical watches are affordable, with all watch parts assembled locally, and customized services are provided. Therefore, when the crowdfunding project was launched, it was welcomed by watch enthusiasts.
EONIQ Custom Watches are released on the international crowdfunding website Indiegogo. If the crowdfunding is successful, supporters can match and design personalized mechanical watches in return. The watch crowdfunding project has received support for the target amount of approximately HK$390,000 in the first hour and a half. In the end, the crowdfunding project raised HK$3.6 million, exceeding the original expected fundraising target.
Total crowdfunding amount: HK$3,663,239
Number of pledges: 1551
Shipment to crowdfunding project supporters on time is an important part of overseas crowdfunding projects. Failure to deliver crowdfunding products as expected has no consequences for the crowdfunding sponsors. Benefits, the well-known crowdfunding project Coolest Cooler is an example worth learning from.
Image from Kickstarter
Coolest Cooler raised US$13.2 million (approximately HK$100 million) in 2014, making it the second-highest crowdfunding project after the Pebble Time smartwatch. The company's CEO Ryan Grepper said that the United States has imposed a 25% tariff on imported products from China, which has affected their production lines. Due to the surge in logistics costs in the later period, additional logistics fees need to be charged to supporters, leading to a large number of supporters demanding refunds.
It can be seen that before launching a crowdfunding projecta well-prepared logistics plan is very important for small and medium-sized enterprises. Speech is very necessary.
In the early stages of a crowdfunding project, sponsors need to consider logistics costs. Before launching a crowdfunding project, Check the international shipping cost, and then set different shipping rates for different countries and regions in the crowdfunding project to avoid similar crowdfunding problems like Coolest Cooler The funds raised are insufficient to cover logistics costs.
The more backers there are, the more logistical costs a crowdfunding project will have. Therefore, small and medium-sized enterprises can cooperate with some international express delivery platforms that have relevant expertise and experience in overseas crowdfunding projects, such as Fuuffy goods are flying. We can provide air freight services to support sending your crowdfunding project to backers around the world, and can expertly assist you with complex customs issues. The most important thing is that we can help you save 30% of logistics costs!
If your product is about to be crowdfunded overseas, you may wish to discuss with our professional customer service team the smoothest and most suitable logistics project for you, immediately</span >Fall with me!
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